Business schools are strange places to work. They are part of universities but it certainly seems like they never totally belong. What then do we know of business school academia and the craft guild? Business School Academia And The Craft Guild Other academics (indeed a fair number of business academics), rightly or wrongly, may see…
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The Matthew Effect: Who Gets Rewards
Today I’ll talk about a classic article. Robert Merton’s “The Matthew Effect In Science”. This is an important and useful idea. You can tell it is has been successful as it has gained its own Wikipedia page, here. The Matthew Effect There are many things in life where perceptions drive success. This is often true…
The Failure Of Science
Stuart Ritchie in Science Fictions looks at the failure of science. To be fair it is hard to argue with a lot of his points. Ritchie rightly points out that there is fraud but probably more common and alarming is bad practice. Scientists don’t mean to do anything too bad but lots of skimming here…
Signaling And Education
Why do people pursue academic courses that in no way set them up with the skills needed for their future careers? One obvious answer might be because they enjoy the topic they study. Education is a good thing in itself. I’m all for that. Yet, that seems to be far from a complete explanation. Maybe…
Marketing Should Matter To Finance People
Chris Burggraeve shares his experience of the marketing finance interface in his new book Marketing is not a black hole. (Why black hole? There are a lot of science fiction references. I must say that I appreciate that even if the rocket ship veers towards cheesy). His main point is a good one, that marketing…
Curse Of Knowledge: Academic Edition
Nooshin Warren and her colleagues had the excellent idea to give advice to academics on making their writing intelligible. You may (or may not) be surprised to learn that a lot of academic research isn’t understood but you shouldn’t be shocked. One problem is the curse of knowledge. Academics Are Specialists: Which Makes Communication Hard…
Cynicism About Data
Tim Harford’s latest book targets cynicism about data. The villain of the piece is Darrell Huff. Huff is the author of a fun book on lying with statistics, see here for more. Harford argues we are in danger of writing off the value of statistics. Instead, we need to develop clearer ideas for understanding statistics….
The Perils Of Status
Most people worry about being low status. That makes sense. It really isn’t great to be low status. Academia is so status-obsessed it often makes me laugh. Doctor this, and professor that. I’m just waiting for carpets that non-doctors can’t walk on and we’ll have gone full-on House of Lords. This reminds me of the…
Understanding Public Opinion: Oldie But Goodie Insights
In this post I look at classic book on understanding public opinion. Edward Bernays’ Crystalling Public Opinion. Some Advice Has Stood The Test Of Time In Helping Understand Public Opinion Firstly, this book clearly has a decent amount of the material that has stood the test of time pretty well. As far as PR precepts…
Customer Equity: Nice Idea, Bit Of A Mess In Execution
In the 1990’s/early 2000s great interest arose in how to understand marketing strategy and its financial impact in terms of customers. This was an extremely welcome occurrence. The concept of customer equity (CE) was developed. It is an interesting story, full of insightful comments. Sadly in some ways the whole thing became a bit of…