Clarifying Management & Marketing Theory
I research marketing, pricing, and how people make decisions, with a focus on what actually works in practice. This site brings together my work, ideas, and writing in one place.
This Week’s Post
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Sustainability, Simple Models, And Business Schools
Tima Bansal and Valen Boyd have a new paper on business school challenges with teaching sustainability. It seems clear that business schools haven’t got it right yet, how can we be better? What do the authors have to say about sustainability, simple models, and business schools? Teaching Sustainable Business Business schools want to make a
