Category: Management Theory

  • Competition, Marketing, and the Common Good

    I really enjoyed Robert Frank’s The Darwin Economy. What can this tell us about competition, marketing, and the common good? No Cash On The Table Frank emphasizes that “No Cash is On the Table” (Frank 2011, page 35) and “Markets Don’t Ignore Profitable Opportunities for Long” (page 35). Traditional economic theory suggests all profitable opportunities…

  • Academics And Managers

    The application of research is a big topic in marketing and academics and managers would be well served by acting together more. Is Useful Important? We debate whether we are useful or relevant. And then we debate whether we should care about whether we are useful or relevant. I think of myself as an academic…

  • Big Questions

    One of my favorite popular science books is Jared Diamond’s Guns, Germs and Steel. Some didn’t appreciate it as much yet it does a fantastic job of asking big questions. These are the questions most worth asking. The Importance Of Geography Guns, Germs, and Steel is packed with fascinating details, has a great tempo, and…

  • Inequality And Efficiency

    What do we know about inequality and efficiency? Inequality And Efficiency Is there an equality-efficiency trade-off? Is greater inequality just the price we pay for more efficiency? Economic theory has proven, one hears, that any but cosmetic modifications of capitalism in the direction of equality and democratic control will exact a heavy toll of reduced…

  • Surviving Paranoia

    I don’t like Paranoia. Excessive fear of other people is a major social problem and encouraging it is just plain wrong. We need to concentrate on getting past it, surviving paranoia. Do Only The Paranoid Survive? Thus I’m not a fan of Andy Grove’s “Only the Paranoid Survive” (Grove 1996). It is not that there…

  • Evolution And Jack Welch

    While it is rarely explicitly acknowledged evolutionary thinking is central to business theory. People often believe selection pressures change populations competing in markets. (How exactly this happens is often a little vague). What is the connection between evolution and Jack Welch? Evolutionary Thinking In Economics Armen Alchian was an early proponent of evolutionary thinking in…

  • Friedman’s Ethical Joker

    In 1970 Milton Friedman produced perhaps the most influential popular article by an economist, The Social Responsibility of Business is to Increase Its Profits. Admittedly 43 years late is not the snappiest comeback. (I wrote this in 2013). Still Friedman’s argument has flaws. Many have already tackled major weaknesses. Here I will concentrate on a…

  • What Is Marketing?

    Many issues in management seem to cause confusion. The first I see as a business school professor is the simple question “What is marketing?” This can be surprisingly difficult. (Interestingly if you look the discipline seems to have changed quite a lot since the early days). What Is Marketing Not? Let’s get rid of some…

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