A major challenge in sustainable business is that many of the good things we want simply can’t be seen. The electronics equipment you are considering may have be made by people being paid a decent wage, or it may not have been. You don’t really know the difference from just looking at the product. Gregory…
Search Results for: sustainability
Will Consumers Actually Pay For Sustainability?
There are many ways that sustainable business can be financially successful. One of the first things that comes to mind is that consumers might be willing to pay more for products that are produced in a responsible way. Most consumers would prefer their products not to be made by child labor or to pollute the…
Mapping Corporate Sustainability Research
How has marketing strategy research focused on sustainability changed over time? This is an important question for researchers that also matters for those who use academic research but aren’t academics themselves. (Often there are not as many of these non-academic users of research as we’d like but one can always hope). To better understand marketing…
Are We Making Any Progress On Sustainability?
I recently discussed Christopher Marquis’s HBR article “In Defense of Degrowth”, see here. As seems to happen in work from a degrowth perspective, Marquis’ article spent some time implying that we aren’t making any progress on sustainability. It was pretty depressing stuff. The idea seems to be that to motivate radical change we need to…
Roots Of Unsustainability
A major paper in the history of sustainability is Lynn White Jr’s The Historical Roots of Our Ecological Crisis. This sought to describe the roots of unsustainability. His conclusion zeroed in on religion — specifically Western Christianity — as the culprit. Start By Putting Off The Reader Academic writing has changed a lot in the…
Profound Market Shifts Towards Sustainability
John Elkington is a leading thinker in business sustainability. He is likely best known for advancing the idea of the Triple Bottom Line, see here. He has a somewhat positive take on where humanity is going regarding sustainability. He sees profound market shifts towards sustainability coming. He calls these Green Swans. Green Swans, Black Swans,…
History Of Sustainability
Jeremy Caradonna wrote a history of sustainability in his book, Sustainability. (I read the revised edition from 2022). This work draws linkages from early ideas of sustainability and looks at where we are now. Things have moved forward, and back, on the sustainability front. There is some interesting history. As someone who lives in Georgia,…
Messaging About Sustainability
Jason Hickel wants a fundamentally changed world which he discusses in Less is More. Other posts have noted technical and historical challenges in his work. For this post let us consider how Hickel thinks his ideas can be implemented. What is his messaging about sustainability? For the sake of argument let’s assume that you think…
Sustainability And Grand Historical Sweeps
One way of arguing for the value of sustainability is to suggest that we (humans, westerners, whatever) have declined from a past that was more in touch with nature. Jason Hickel does this by combining ideas about sustainability and grand historical sweeps. History Is Very Much In The Past This isn’t the approach I would…
Modern Business And Sustainability
I was disappointed by Jason Hickel’s Less Is More. I had a number of concerns that fit under three headings, lack of economic/business understanding, lack of historical understanding, and divorce from political reality. Today I’ll discuss the technical business elements of my complaint about Hickel’s book. Let us discuss modern business and sustainability Modern Business…
