Jonah Berger’s Invisible Influence is in the tradition of informative marketing books based upon behavioral research, think Dan Ariely, Sheena Iyengar, or Chip Heath. He concentrates on optimal distinctiveness and social influence. Some of the details people may know from elsewhere but all of which are interesting. Optimal Distinctiveness And Social Influence One of the…
Category: Behavioral Economics
Tackling Big Problems With Behavioral Science
Jason Furman (former chair of the U.S. Council of Economic Advisers) discusses tackling big problems with behavioral science. He says behavioral studies can help address four major issues in the economy. Tackling Big Problems With Behavioral Science He isn’t joking when he says they are major. They really are. The four he choose are: 1)…
The Failure Of Markets
I very much enjoyed John Cassidy’s How Markets Fail. It is an ambitious piece in which he tries to describe how economic thought has impacted real-world markets. He has a special focus on the collapse of the financial markets in 2007/8 and the economic thought behind the failure to regulate the markets properly. What does he say about the failure…
Behaviourally Informed Government Policy
In a companion piece to the article published on the BEAR (Behavioural Economics In Action at Rotman) website Dilip Soman, Katie Chen, and myself have an article in the Spring issue of the Rotman Management magazine. This is an issue completely dedicated to behavioral insights. It has some major academic names in the field — Richard Thaler, George…
Improving Public Policy With Better Assumptions
Katie Chen (then at Western), Dilip Soman (of Rotman), and myself published a whitepaper. (I wrote this in 2017 and have edited since). This was through BEAR at the University of Toronto. We discussed moves towards improving public policy with better assumptions. Specifically the ideas about human behavior used in models. (More empiricially valid models in academic terms). By…
Behavioural Insights, Policy Policy, and the OECD
The Organization for Economic Cooperation and Development (OECD) have a fascinating new initiative. (I wrote this in in 2017 and just edited since). “Behavioral Insights and Public Policy: Lessons from Round the World.” The book which accompanies the initiative has extensive case studies. The case studies outline how behavioral insights have been deployed. This has advanced…
Behavioural Economics And Policy In Canada
One of the most interesting things about behavioural economics is that it is quite practical. The findings can apply in the public sphere. Such application can often be very direct. Furthermore, many of the ideas generated in behavioural economics are simple tweaks. Tweaks can be very cheap to implement. This, therefore, can make the ideas popular…
Nudging: Calm Down It Really Is Not The End Of Freedom
Mark D. White has written an ominously titled book “The Manipulation of Choice: Ethics and Libertarian Paternalism”. He really doesn’t like the sort of Nudging proposed by Thaler and Sunstein in their book, Nudge. I think that he needs to chill out. He gets excited about minor philosophical issues while ignoring big social issues. Nudges…
Nudges Are Not Magical (Just in Case Someone Thought They Were)
The idea of nudging, designing choices to help people make better choices, has become popular for good reason. Yet, nudges aren’t magical, which some people seem disappointed about when they find this out. Nudges Or What? A nudge is a well-designed attempt to guide the decision-maker towards a beneficial outcome. The alternative seems to be random,…
Experimenters And Economists
Advocates for more behavioural approaches to understanding economics often use experiments. These typically show people acting in strange ways. Or at least that violate the principles of traditional economics. (Maybe the people are normal and the principles weird). A key thing is that experimenters and economists can be the same people. There is much potential uniting these…